Powered by the chart-topping hits of the undisputed Princess of Pop, a group of friends goes on a quest to rewrite their stories and redefine “happily ever after.” Once Upon a One More Time weaves 23 of Britney Spears’ smash singles—like “Crazy,” “Oops!…I Did It Again,” “Circus,” “Lucky,” and “Toxic”—into “a big, modern, musical dance party, with Britney’s beating heart at its core” (ABC News). This is more than a musical. This is Broadway’s best night out. “It will leave you breathless. Expect to keep on dancin’ long after it ends!” (Entertainment Weekly)
The truly awful “Once Upon a One More Time,” which opened on Broadway Thursday night at the Marquis Theatre with direction and choreography by Keone and Mari Madrid and David Leveaux as creative consultant, is not that musical. Instead, it tries to cash in on the repetitive fashion of the moralistic musical moment and use Spears’ songs as a way to critique and deconstruct “problematic” fairy tales. The show, written by Jon Hartmere, has a plot very, very much akin to “Bad Cinderella,” another disaster that trashed a beloved fairy tale, and to the current multi-artist jukebox show “& Juliet,” which looks like “Sweeney Todd” in comparison to the other two attractions. “Once Upon a One More Time” takes an apparent cue from #FreeBritney except that we’re watching a show about the emancipation of Snow White, the Little Mermaid and Sleeping Beauty, as led by that dangerous radical Cinderella.
How do you not get “Baby One More Time” right? That is the first mystery—and the first warning that all may not be well—with Once Upon a One More Time, the musical filled with Britney Spears’ music that opened on Broadway Thursday evening (Marquis Theatre, booking to Nov 19). Truly, if you’re doing this magnificent banger, don’t kick off your big Broadway jukebox musical with it feeling as messy as this musical does. Frankly, this may not matter to the Spears faithful having the time of their lives at this show. Seeing the fans crowd the foyer is one of the most unexpected, life-giving joys of the New York summer. The Marquis has made the musical into a fun night out, complete with themed photo booths, and the audience this critic attended were bubbling with joy just to be there, dressed up in sparkly tops and their Britney finest. But even for them, one sensed—given the audience responses—the musical hit big at some moments, but did not hit big throughout.
Digital Lottery:
Price: $47
Where: https://lottery.broadwaydirect.com/show/omt-ny/.
When: Lottery entries for each performance will be accepted starting 9:00 AM the day prior to the performance until 3:00 PM the day prior to the performance. Once the lottery closes, winners will be notified within minutes and will have 60 minutes to claim and pay for tickets.
Limit: Two per customer
Information: Seat locations and number of tickets awarded by the lottery are subject to availability, and some lottery seats may be partially obstructed.
2021 | Washington, DC (Regional) |
Washington, DC (Regional) |
2023 | Broadway |
Original Broadway Production Broadway |
Year | Ceremony | Category | Nominee |
---|---|---|---|
2024 | Drama Desk Awards | Outstanding Costume Design of a Musical | Loren Elstein |
2024 | Outer Critics Circle Awards | Outstanding Featured Performer in a Broadway Musical | Justin Guarini |
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